The CEO’s Digital Marketing Playbook isn’t just a book. It’s an expertise-fueled call to arms for those leaders bold enough to harness digital marketing and take action right now.
Thomas Donohoe is the author of The CEO’s Digital Marketing Playbook, as well as founder and Chairman Emeritus of Level Agency, a leader in direct-response digital advertising and customer generation for domestic and international B2B and high-value B2C verticals. Mr. Donohoe is the rare marketing Chairman Emeritus with deep hands-on knowledge of the advertising platforms, tactics and technologies that power ROI and drive results in today’s ever-evolving marketing environment. To him, direct-response digital marketing isn’t a practice – it’s an obsession!